The people who started Good Samaritan chose the name for its symbolic meaning and connection to service and discipleship.
The name and title “Good Samaritan” comes from a story Jesus told while having a conversation with a man who was well-trained in scripture and biblical teachings about righteousness. The man was interested in hearing Jesus’ teaching and asked him questions about how to live and best be a righteous follower of God. In the end Jesus instructs the man to go and do it… live a courageous life of merciful service with those he meets everyday. If you want to read more it’s in the bible. Luke 10:25-37.